{"id":602473,"date":"2020-09-01T16:45:09","date_gmt":"2020-09-01T16:45:09","guid":{"rendered":"https:\/\/likesinternetmarketing.com\/v\/?p=602473"},"modified":"2020-09-01T16:45:09","modified_gmt":"2020-09-01T16:45:09","slug":"starting-with-google-tag-manager-a-beginners-guide","status":"publish","type":"post","link":"https:\/\/likesinternetmarketing.com\/v\/socialmediamarketing\/starting-with-google-tag-manager-a-beginners-guide\/","title":{"rendered":"Starting With Google Tag Manager: A Beginner\u2019s Guide"},"content":{"rendered":"<p><figure class=\"wp-block-embed wp-block-embed-youtube is-type-video is-provider-youtube epyt-figure\"><div class=\"wp-block-embed__wrapper\"><div class=\"epyt-video-wrapper\"><iframe loading=\"lazy\"  id=\"_ytid_75572\"  width=\"800\" height=\"450\"  data-origwidth=\"800\" data-origheight=\"450\"  data-relstop=\"1\" src=\"https:\/\/www.youtube.com\/embed\/l6KFhEfQ1IM?enablejsapi=1&autoplay=0&cc_load_policy=0&cc_lang_pref=&iv_load_policy=3&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&\" class=\"__youtube_prefs__  no-lazyload\" title=\"YouTube player\"  allow=\"fullscreen; accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen data-no-lazy=\"1\" data-skipgform_ajax_framebjll=\"\"><\/iframe><\/div><\/div><\/figure><br \/>\nWant to begin using Google Tag Manager? Looking for an easier way to install tracking pixels on your website?<\/p>\n<p>Measurement marketing expert Chris Mercer explains how Google Tag Manager can simplify your marketing measurement and analytics.<\/p>\n<p>Explore the three parts of Google Tag Manager (Tags, Triggers, and Variables) and learn how to use Google Tag Manager templates to easily add tracking for activities on your website and social media.<\/p>\n<p>You\u2019ll also discover how to set up pixel tracking for Facebook Standard Events, and how to test and confirm that your tracking pixels are working correctly.<\/p>\n<p>\ud83d\udd14 Subscribe for More Social Media Marketing Tactics<br \/>\n&#8212; https:\/\/www.socialmediaexaminer.com\/sub<\/p>\n<p>\ud83d\ude80 Visit Mercer\u2019s Channel for More Measurement Marketing Tips<br \/>\n&#8212; https:\/\/www.youtube.com\/channel\/UCNx2NLu6uo5LOgXh2qRAlhA<\/p>\n<p>\ud83d\udd17 Find Resources and Tools Mentioned In this Episode<br \/>\n&#8212; How to Easily Install Tracking Pixels on Your Website With Google Tag Manager:<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"KIpbJpKejy\"><p><a href=\"https:\/\/www.socialmediaexaminer.com\/tracking-pixels-google-tag-manager\/\">How to Easily Install Tracking Pixels on Your Website With Google Tag Manager<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;How to Easily Install Tracking Pixels on Your Website With Google Tag Manager&#8221; &#8212; Social Media Examiner | Social Media Marketing\" src=\"https:\/\/www.socialmediaexaminer.com\/tracking-pixels-google-tag-manager\/embed\/#?secret=KIpbJpKejy\" data-secret=\"KIpbJpKejy\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>\ud83c\udfa7 Subscribe to The Social Media Marketing Podcast<br \/>\n&#8212; https:\/\/www.socialmediaexaminer.com\/shows\/<\/p>\n<p>\ud83d\udca1 Wondering How Fellow Marketers Are Using Social Media?<br \/>\n&#8212; Download our Industry Report: https:\/\/www.socialmediaexaminer.com\/zsyx<\/p>\n<p>00:00 Intro<br \/>\n00:40 What is a Tag Manager?<br \/>\n01:38 Google Tag Manager: Tags<br \/>\n02:10 Google Tag Manager: Triggers<br \/>\n02:45 Google Tag Manager: Variables<br \/>\n03:13 Google Tag Manager Examples<br \/>\n06:09 Adding a Facebook Pixel to Google Tag Manager<br \/>\n07:37 More Resources<\/p>\n<p>#SocialMediaMarketing #MeasurementMarketing #GoogleTagManager<\/p>\n<div class=\"likes-after-content likes-entity-placement\" id=\"likes-3694003904\"><div id=\"likes-3561882301\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><a href=\"https:\/\/likesinternetmarketing.com\/v\/iceberg\" target=\"_blank\" aria-label=\"IE Finally Ready\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/likesinternetmarketing.com\/v\/wp-content\/uploads\/2020\/01\/IE-Finally-Ready-728x120-1.png\" alt=\"IE Finally Ready\"  srcset=\"https:\/\/likesinternetmarketing.com\/v\/wp-content\/uploads\/2020\/01\/IE-Finally-Ready-728x120-1.png 728w, https:\/\/likesinternetmarketing.com\/v\/wp-content\/uploads\/2020\/01\/IE-Finally-Ready-728x120-1-300x49.png 300w\" sizes=\"(max-width: 728px) 100vw, 728px\" width=\"728\" height=\"120\"  style=\"display: inline-block;\" \/><\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Want to begin using Google Tag Manager? Looking for an easier way to install tracking pixels on your website? Measurement<\/p>\n","protected":false},"author":1,"featured_media":602474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-602473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-socialmediamarketing"],"_links":{"self":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/posts\/602473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/comments?post=602473"}],"version-history":[{"count":0,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/posts\/602473\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/media\/602474"}],"wp:attachment":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/media?parent=602473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/categories?post=602473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/tags?post=602473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}