{"id":606242,"date":"2021-01-08T12:45:11","date_gmt":"2021-01-08T12:45:11","guid":{"rendered":"https:\/\/likesinternetmarketing.com\/v\/?p=606242"},"modified":"2021-01-08T12:45:11","modified_gmt":"2021-01-08T12:45:11","slug":"split-testing-facebook-ads-how-to-improve-your-results","status":"publish","type":"post","link":"https:\/\/likesinternetmarketing.com\/v\/socialmediamarketing\/split-testing-facebook-ads-how-to-improve-your-results\/","title":{"rendered":"Split Testing Facebook Ads: How to Improve Your Results"},"content":{"rendered":"<p><figure class=\"wp-block-embed wp-block-embed-youtube is-type-video is-provider-youtube epyt-figure\"><div class=\"wp-block-embed__wrapper\"><div class=\"epyt-video-wrapper\"><iframe loading=\"lazy\"  id=\"_ytid_33832\"  width=\"800\" height=\"450\"  data-origwidth=\"800\" data-origheight=\"450\"  data-relstop=\"1\" src=\"https:\/\/www.youtube.com\/embed\/o0TFvoEkvyM?enablejsapi=1&autoplay=0&cc_load_policy=0&cc_lang_pref=&iv_load_policy=3&loop=0&rel=0&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&disablekb=0&\" class=\"__youtube_prefs__  no-lazyload\" title=\"YouTube player\"  allow=\"fullscreen; accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen data-no-lazy=\"1\" data-skipgform_ajax_framebjll=\"\"><\/iframe><\/div><\/div><\/figure><br \/>\nWant to improve the performance of your Facebook ads? Wondering how to split test your ads?<\/p>\n<p>Facebook advertising expert Andrea Vahl shares how to test your Facebook ads for better results.<\/p>\n<p>You\u2019ll discover where, in the campaign structure, you should set your testing budget and why you should limit your testing variable. <\/p>\n<p>You\u2019ll learn how to use Facebook\u2019s A\/B Testing tool to test your ads, and find ways to simplify the testing process to reveal the best audience, creative, and copy for your Facebook ads.<\/p>\n<p>You\u2019ll also learn a common Facebook ad testing mistake that wastes your money.<\/p>\n<p>\ud83d\udd14 Subscribe for More Social Media Marketing Tactics<br \/>\n&#8212; https:\/\/www.socialmediaexaminer.com\/sub<\/p>\n<p>\ud83d\ude80 Visit @Andrea Vahl&#8217;s Channel for More Facebook Ads Tips<br \/>\n&#8212; https:\/\/www.youtube.com\/AndreaVahl<\/p>\n<p>\ud83c\udfa7 Subscribe to The Social Media Marketing Podcast<br \/>\n&#8212; https:\/\/www.socialmediaexaminer.com\/shows\/<\/p>\n<p>\ud83d\udca1 Wondering How Fellow Marketers Are Using Social Media?<br \/>\n&#8212; Download our Industry Report: https:\/\/www.socialmediaexaminer.com\/zsyx<\/p>\n<p>00:00 Intro<br \/>\n00:36 Limit Test Variables<br \/>\n01:33 Split Test Budgeting &#038; Duration<br \/>\n02:00 Facebook\u2019s A\/B Testing Tool<br \/>\n03:17 Manual A\/B Testing<br \/>\n05:37 Don\u2019t Make This Mistake!<br \/>\n07:05 Additional Resources<\/p>\n<p>#SocialMediaMarketing #FacebookMarketing #FacebookAds<\/p>\n<div class=\"likes-after-content likes-entity-placement\" id=\"likes-2107511123\"><div id=\"likes-3299094231\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><a href=\"https:\/\/likesinternetmarketing.com\/v\/iceberg\" target=\"_blank\" aria-label=\"IE Yours Free\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/likesinternetmarketing.com\/v\/wp-content\/uploads\/2020\/01\/IE-Yours-Free-728x120-1.png\" alt=\"IE Yours Free\"  srcset=\"https:\/\/likesinternetmarketing.com\/v\/wp-content\/uploads\/2020\/01\/IE-Yours-Free-728x120-1.png 728w, https:\/\/likesinternetmarketing.com\/v\/wp-content\/uploads\/2020\/01\/IE-Yours-Free-728x120-1-300x49.png 300w\" sizes=\"(max-width: 728px) 100vw, 728px\" width=\"728\" height=\"120\"  style=\"display: inline-block;\" \/><\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Want to improve the performance of your Facebook ads? Wondering how to split test your ads? Facebook advertising expert Andrea<\/p>\n","protected":false},"author":1,"featured_media":606243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-606242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-socialmediamarketing"],"_links":{"self":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/posts\/606242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/comments?post=606242"}],"version-history":[{"count":0,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/posts\/606242\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/media\/606243"}],"wp:attachment":[{"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/media?parent=606242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/categories?post=606242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/likesinternetmarketing.com\/v\/wp-json\/wp\/v2\/tags?post=606242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}