How to Grow Your Email List With a High Converting Free Offer

December 3, 2020 Matthew Brewin

Want to grow your email list? Wondering what type of offers convert best?

Facebook marketing expert Dana Malstaff explains how to create an effective email opt-in asset to grow your email list.

You’ll discover three types of assets you can use to attract new email subscribers, and how to validate your email opt-in offer through market research before you launch it.

You’ll also get tips for optimizing your on-site sign-up page to ensure it converts viewers into subscribers.

Finally, you’ll get benchmark conversion rates to assess whether your email opt-in is working, and learn what to tweak if your conversion rates are too low.

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00:00 Intro
00:30 Make Life Easier for Your Audience
00:50 Use a Framework
01:12 Make a Big Promise
01:32 How to Validate Your Idea
02:14 Landing Page Formula
03:21 How to Optimize Your Landing Page for Higher Conversions
04:16 Additional Resources

#SocialMediaMarketing #LeadGeneration #EmailList