How To Target Multiple Cities Within A County Through SEO And Paid Ads

In the 313th episode of Semantic Mastery’s weekly Hump Day Hangouts (https://www.youtube.com/watch?v=E6C8VyW18pI), one participant asked how to target multiple cities using SEO and paid ads.
The exact question was:

How do we target multiple cities within a county? Is it through GMB posts, FB ads, Google ads and PR’s that have the city name included?

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