Should You Create A Subdomain Or Create A Different Website For Each GMB Listing?

In episode 300 of the weekly Hump Day Hangouts by Semantic Mastery (, one viewer asked if you should create a subdomain or create a different website for each GMB listing.

The exact question was:

Hello gents, question if I may. My main site is a ecom site and Iā€™m looking to set up gmb listing for the site. Can I create a sub domain for each locations or is it best to create a different website for each location instead? Many thanks in advance

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Matthew Brewin

Hey, name's Matt. I'm a blogger on, Certified Digital Marketer, and Partner at Internet Profits Ltd.